Fictitious Business Name Publication Requirements
Publication Requirements Pursuant to Business and Professions Code Sections
17917 & 17924
17917. (a) Within 45 days after a fictitious business name statement has been filed pursuant
to with this chapter, the registrant shall cause a statement in the form prescribed by
subdivision
(a) of Section 17913 to be published pursuant to Government Code Section 6064 in a newspaper of general circulation in the county in which the principal place of business of
the registrant is located or, if there is no such newspaper in that county, then in a newspaper
of general circulation in an adjoining county. If the registrant does not have a place of
business in this state, the notice shall be published in a newspaper of general circulation in
Sacramento County. (b) Subject to the requirements of subdivision (a), the newspaper
selected for the publication of the statement should be one that circulates in the area where
the business is to be conducted. (c) If a refiling is required because the prior statement has
expired, the refiling need not be published unless there has been a change in the information
required in the expired statement, provided the refiling is filed within 40 days of the date the
statement expired. (d) An affidavit showing the publication of the statement shall be filed
with the county clerk where the fictitious business name statement was filed within 45 days
after the completion of the publication.
17924. (a) The county clerk shall furnish without charge a form satisfying the requirements of
subdivision
(a) of Section 17913. The form prepared by the county clerk, or the material provided by him with the form, shall include statements substantially as follows:
1) “Your fictitious business name statement must be published in a newspaper once a week
for four successive weeks and an affidavit of publication filed with the county clerk when
publication has been accomplished. The statement should be published in a newspaper of
general circulation in the county where the principal place of business is located. The
statement should be published in such county in a newspaper that circulates in the area
where the business is to be conducted (Business and Professions Code Section 17917).” (2)
“Any person who executes, files, or publishes any fictitious business name statement,
conviction thereof shall be fined not to exceed one thousand dollars ($1,000) (Business and
Expiration of Statement Pursuant to Business and Professions Code Section 17920
17920. (a) Unless the statement expires earlier under subdivision (b) or (c), a fictitious
business name statement expires five years from the date it was filed in the office of the
county clerk. (b) Except as provided in Section 17923, a fictitious business name statement
expires 40 days after any change in the facts set forth in the statement pursuant to Section
17913, except that a change in the residence address of an individual, general partner, or
trustee does not cause the statement to expire.
Rev. 01/2023